By Lisa Correu, Principal/Job Search Advocate AfterSchool Career Workshops
I recently read yet another article about the dismal prospects for new and recent graduates that spotlighted eight or so young people desperate to find work. Only one of them had a full time job in her chosen field and the rest were either in survival jobs or in other industries entirely. On a whim (because I’m nothing if not whimsical) I went to LinkedIn to look up their profiles. As a major champion of LinkedIn and its magical properties I’m on the site about a million times a day.
And guess what? Only four of them had profiles. Of those four, one had 30 connections, one with 39 and the other two had one each. The remaining were nowhere to be found. Nowhere. As a former advertising recruiter I can’t emphasize enough how important it is to be findable on LinkedIn. A fully fleshed out profile can give me a ton of insight into who you are, your skills, a link to your blog, your resume, and a ton more. I can read your recommendations, see what groups you belong to and I can keep your profile in a folder that I can access anywhere.